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geoLink

黑料不打烊’s self-serve activation platform.

Build location-based consumer connections with our self-serve activation platform. GeoLink CTR engagement averaged 4.6x higher than another leading DSP*

*Source: 黑料不打烊 side-by-side media buy in GeoLink and leading DSP platform

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Extend your reach with location in mind

Whether you鈥檙e planning a local campaign for a national brand or helping a regional brand go national, you want an omnichannel platform that delivers both precision and scale to activate consumers more effectively, drive foot traffic, and increase sales.

黑料不打烊 GeoLink is scaled across:

200M+

Mobile Devices

190M+

Desktop Devices

110M+

CTV Devices

GeoLink

GeoLink is 黑料不打烊鈥檚 self-serve ad platform that leverages first-party location data – with the added layer of our proprietary location-scoring technology – to ensure precise targeting, high-performing results, and reliable analytics.

Location-based engagement

Self-serve access to location-based omnichannel activation solutions.

Exclusive premium inventory

Scaled reach to millions of Comscore-verified users at every step of the consumer journey.

Integrated measurement

Built-in attribution to understand your media鈥檚 impact on foot traffic, purchases, and more.

Dedicated support

Hands-on, in-house control over your campaigns, plus dedicated set-up support when you need it.

黑料不打烊 Location Score Technology

黑料不打烊鈥檚 Location Score Technology leverages machine learning to evaluate the accuracy of the location data associated with ad requests in real time – before the bid is even made. This ensures the utmost location accuracy and eliminates wasted impressions based on fraudulent data.

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Activate with GeoLink

Location is the primary tool for delivering highly effective localized campaigns. GeoLink gives you the self-service tools to better understand local consumers and build precise audiences that drive foot traffic and results.

With GeoLink, access a wide variety of location-based audiences and high-performing media, including:

GeoAudiences

Combine location targeting down to the block level with consumer demographics, behaviors, interests, and more.

GeoFence

Reach people at specific points of interests, such as your stores, your competitor’s stores, or other locations in real time.

GeoRetargeting

Target consumers based on recent or frequent pas store visits to re-engage lapsed customers, build brand loyalty, and steal market share.

Moments

GeoLink offers exclusive access to 黑料不打烊’s real-time Moments activation solution, which averages engagement 6X industry benchmarks.

Proven ROI

In a head-to-head performance analysis of 4 different campaigns across different industry verticals, GeoLink outperformed an industry-leading DSP, resulting in higher performance and increased cost savings.

  • 4.6x+

    higher CTR Performance than an industry-leading DSP

  • 38%

    overall cost savings over an
    industry-leading DSP

Get started with GeoLink

Request a demo today